Have you heard the saying, “In real estate you make your money when you buy, not when you sell”? It’s true…buying the right home at the right price is the key to success in real estate. Sure, while in some cases a rising market increases everyone’s value you really make your profit by buying at the right price. Would you believe that Andrew Batson, broker/owner of Brass Key with the help of his team of agents bought over 50 properties between 2009-2012 during the worst downturn in real estate and sold all but one of them at a profit during that same time period? Would you like to work with a team of agents that knows as much about spotting great values as they do knowing the latest trends in kitchen design?
You often hear about a CMA, or comparative market analysis, when you sell a home, but we believe it’s just as important to do a through analysis of value prior to making an offer on a home. We follow the same detailed methodology as an appraiser comparing the subject property against three sold properties, making adjustments for superior or inferior features and then arrive at a valuation range. We also look at other details that are often overlooked by other agents, such as how much the seller paid for the property, how much they owe on the property, what are their motivations (upgrading, relocation, etc,) and then we negotiate hard to get you the best deal. And negotiating doesn’t always mean beating up the other party on price…sometimes it’s seller concessions, inclusions, timing that works with your needs as a buyer. We’ve been in bidding wars with multiple offers on a foreclosure, paid thousands over list price and still bought the home $50,000 under market value. The bottom line is we do the time consuming research, know our markets, and have the experience to counsel you.